Whole Foods (WFMI - $39.00) CEO John Mackey subscribes to the opposite philosophy. According to an article at the Wall Street Journal by David Kesmodel and John Wilke, Mr. Mackey was making comments about competitors and pumping up Whole Food earnings reports on the Yahoo investment forums. Bad boy. You don't have to disclose if you enjoy the hairstyle of the guy bagging your groceries at Whole Foods, but you should disclose that you work for the company, receive options, are privvy to insider information, own stock and are the main decision-maker about acquisitions of other companies.
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